PARIS TO

SEOUL
SEOUL
SEOUL

When French know-how

meets Korean energy.

MAKE AN APPOINTMENT

WHY
KOREA?

“FRENCH BRANDS SPARK GENUINE EXCITEMENT IN KOREA.”

A vibrant scene driven by curious, connected consumers who are loyal to the brands they love.

A market that values quality, storytelling, and European savoir-faire. Company Yida supports French brands looking to expand into Korea with a human, strategic, and hands-on approach.

50M+

CONNECTED
CONSUMERS

NO.1

IN COSMETIC
SPENDING
PER CAPITA

84%

YOUTH INFLUENCED
BY FOREIGN
TRENDS

+12%

ANNUAL GROWTH
OF E-COMMERCE
IN KOREA

OUR SERVICES FOR
YOUR EXPANSION

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LOCAL BRAND IDENTITY

Cultural translation, adapting values ​​and image to suit Korean customers. Presenting the brand through powerful narratives.

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DISTRIBUTION & RETAIL PARTNERSHIPS

Introduction to department stores, concept stores, and e-commerce platforms. Negotiation of sales conditions and merchandising.

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ADMINISTRATIVE SUPPORT

Product registration (cosmetics, food, lifestyle). Management of certifications, customs, labeling.

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CUSTOM-MADE LOGISTICS NETWORK

Simplified importing via our Franco-Korean network. Direct or consolidated shipping, 3PL, returns management.

THEY DID IT WITH YIDA
FRENCH BRANDS GROWING IN KOREA WHILE KEEPING THEIR SOUL.
Serge Thoraval Image

SERGE THORAVAL AT VONZRR, SEOUL

Serge Thoraval is a poetic and raw jewelry brand founded in Paris.

With our guidance, the brand was introduced to Vonzrr, a Korean café & concept store known for preserving the identity of French brands while subtly adapting them to Korean sensibilities.

Result: A valuable presence in a cultural destination in Seoul, aligned with the brand's values.

Essenciagua Image

ESSENCIAGUA – ARTISAN DISTILLER OF ESSENTIAL OILS

Essenciagua embodies French artisanal excellence through its 100% pure hydrosols and essential oils distilled in Lozère.

We supported the brand throughout its introduction to Korea: Building a lasting trust-based relationship between the founder and Korean distributor, full support during a year-long registration process, and strategic hands-on guidance.

Result: A successful entry into a demanding market, with the brand’s authenticity fully preserved.

READY TO GET STARTED? LET'S BUILD YOUR SUCCESS IN KOREA

READY TO GET STARTED? LET'S BUILD YOUR SUCCESS IN KOREA

YOUR PROJECT, OUR EXPERTISE

INTERESTED IN THE NEW GENERATION OF KOREAN BRANDS?
LET’S TALK ABOUT YOUR NEEDS AND ENVISION YOUR FUTURE CORNER K TOGETHER!